
Week 6
In the current generation, this is the technologically advanced generation or called Information Age. In Media technology and Society by Brian Winston, he describes the concept of information Revolution already existed in the history. Information Revolution is implicitly historical. Basically, this is saying how people could know the situation has changed, how people resolve the issue without the relevant information. He states that is like the principle of “Science”. People don’t have any idea how to solve the problem that they have never encountered before, so this is like they need to figure out to explore a new way to solve the problem.
In addition, he illustrates the process of the telecommunication between the past to the future. First, once the new technology has been invented, that will be using as the prototype, to see how the public reacts to it. The second phase, the inventor or technologist see the function of the prototype that could fulfill the necessity to society. There are four types of prototypes, rejected, accepted, parallel and partial. Aside from the partial one, the other three prototypes are working to being in this process. After the inventor keeps adjusting and improving the prototype until the majority of people has completely adapted to the new technology become part of life. The third phase, diffusion, which is the “Law”, a universal hypothesis, is the suppression of radical potential. Basically, this phrase is focused on the production. A practical product is being sold into the market. Yet the entire process is sustainable and keep doing that way. Therefore, the telecommunication is constantly changeable between the people and society.

















