”Yet if data are somehow subject to us, we are also subject to data, because Google collects so much information on users’ interests and behaviors, for instance, and the U.S National Security Agency mines fiber-optic transmissions for clues about terrorists.” (Gitelman, 2)
This quote stood out to me because there has been so much controversy surrounding the topic of companies like Google and Facebook aquiring information about their users and most users have no idea that their information is being recorded. I think its great that we have the U.S National Security Agency that can help target terrorists over the internet, however, I find it a little alarming that Facebook and Google can aquire a ton of information about you and use it to their advantage. As I had shared in class, I am starting an e-commerce clothing company and before I was able to move forward with all of the fun and exciting stuff that goes into starting a clothing company, I had to establish my Code of Ethics. A Code of Ethics basically tells the customer of what we plan on doing with their personal information, such as their credit card number, their interests, etc. A big part of my company is to not sell a person’s personal information to other companies for third party soliciting. I find it crazy that yes, data is subject to us, but the fact that we are subject to data and that people can form a paper trail of all the things that we may be interested in as well as our behaviors.
Sources: Plantin, Jean-Christophe. “« Raw Data » Is an Oxymoron Lisa Gitelman (Dir.), Cambridge, MIT Press, 2013.” Communication & Langages, vol. 2013, no. 177, 2013, pp. 155–156.




